Gold Quill Awards: 2010 Winners
Congratulations to the 2010 IABC Gold Quill Award winners!
Division 1: Communication Management
Category 1 Government Relations
MERIT
Time to Hang Up
Geraldine Vance APR, with Rob Hulyk, ABC, Vince Lee and Sharon Shore
BC Medical Association
Vancouver, British Columbia
Category 2 Community Relations
MERIT
Let's Talk Transport Planning
AECOM and SKM as JV Partners in the ConnectWest Consortium supported by Phillips Group for the Department of Transport and Main Roads
Queensland Department of Transport and Main Roads
Brisbane, Australia
Category 4 International Communication
MERIT
Best Job in the World
Steve McRoberts
Tourism Queensland
Brisbane, Australia
Category 5 Media Relations
EXCELLENCE
Potatoes: A Nutritional Gold Mine
Amanda C. Woodbridge
Ideas Shop and Potatoes New Zealand
Wellington, New Zealand
MERIT
Johnson & Johnson’s Poly to Go 2009 Public Relations Campaign
Edelman Canada
Toronto
Orange Everyday Fee Free Banking
David Breen
ING DIRECT Australia
Sydney
Category 6 Multi-audience Communication
MERIT
Children's Healthcare of Atlanta Takes on the Flu
Communications Team
Children's Healthcare of Atlanta
Atlanta, Georgia
Category 7 Marketing Communication
EXCELLENCE
Best Job in the World
Steve McRoberts
Tourism Queensland
Brisbane, Australia
Feel Good Ripple
Marlene McNaughton
DDB Canada, Servus Credit Union
Edmonton, Alberta
Get Smart Toronto
Toronto Hydro-Electric System Ltd.
Toronto
Summer Session Marketing Campaign
Barby Grant, Debra Kovach, Stephanie Birdsall, Michael Dambrowski
Arizona State University College of Liberal Arts & Sciences
Tempe, Arizona
MERIT
Expanding the Soy “Health Halo” to Health Professionals
S. Poole, L. Kelly, D. Steeble, R. Zackery, S. Ries, K. Robinson, E. Daly, D. Milam, A. Assouad
Publicis Consultants | PR with SmithBucklin and Communiqué Inc. for the United Soybean Board
Seattle,
Category 8 Issues Management and Crisis Communication
EXCELLENCE
Peanuts in Crisis: An Industry Responds to North America's Largest Food Recall
Daniel Tisch, Alison George, Janet Grdovich, Robert Mathias and Katie Conover
Argyle Communications and Ogilvy PR
Toronto and Washington, D.C.
MERIT
Get Smart Toronto
Toronto Hydro-Electric System Ltd.
Toronto
Project Eclipse—Hostile Takeover Defense
Meredith Moore and Lori Neuman
NRG Energy Inc.
Princeton, New Jersey
We Messed with Texas: IALD Thwarts Ban on Lighting Design
Jennifer Jones
International Association of Lighting Designers
Chicago
Category 9 Employee/Member Communication
EXCELLENCE
Bayer B-Green Sustainability Program
Robbie Brown, Megan Caulfield, Stephen Hale, Kirsten Impey, Sabrina Herbrik and Pip Kelly
OgilvyEarth at Impact Employee Communications (Ogilvy PR Australia) and Bayer Australia and New Zealand
Sydney
Cisco Leadership Quarterly Meeting
Michele Ragon
Cisco Systems
San Jose, California
Driving a Great Result for Ford Australia
Tamsyn Sandeman
Impact Employee Communications, Ogilvy PR Australia
Sydney
Employee Communication for Australia Post's Mail and Networks Division
Janice D. Mascini
Australia Post
Melbourne, Australia
"It's All About Her...Who is SHE?"
Sujit M. Patil, Budaraju Sudhakar
Tata Chemicals Ltd.
Mumbai, India
REI GPS Goes Online
Lorraine Larsson
Recreational Equipment Inc. (REI)
Kent, Washington
United Way: Look What One Extra Quarter Can Do
Internal Communications
Walt Disney World Resort
Lake Buena Vista, Florida
MERIT
Automatic Email Purge Implementation
Susan L. Straub
Alliance Data
Dallas, Texas
Cisco's “We Are Cisco” Community
Cisco's Internal Communications Team
Cisco Systems Inc.
San Jose, California
IAMGOLD's Ounce by Ounce Program
Karen Jury, Tania Richard, Jennifer Wright
IAMGOLD Corp.
Toronto
One Company, One Plan: DIRECTV 2010 Health and Wellness Benefits Open Enrollment
Michael Ambrozewicz
DIRECTV
El Segundo, California
Qualcomm Internet Services: Enabling Virtual and Instant Communication
Kate E. Hardman
Qualcomm
San Diego, California
Supporting Business Transformation at Rentokil Initial
Malcolm Padley, Rentokil Initial Communications Team and Helen Coley-Smith
Rentokil Initial PLC
Gatwick, U.K.
Transforming Town Halls to Create a More Involved and Productive Workforce
Ginger Kuenzel
Thermo Fisher Scientific, Dulye & Co.
Waltham, Massachusetts
Category 10 Human Resources & Benefits Communication
EXCELLENCE
Inova Annual Enrollment Campaign
PartnerComm Team
PartnerComm Inc./Inova Health System
Arlington, Texas
MERIT
Creating a Culture of Health at Heinz
Jeff Miller, Michele Silverman and Ben Helfrich
Towers Watson, H. J. Heinz Co.
Pittsburgh, Pennsylvania
Four Seasons Hotels Recruitment Strategy
Mark Attard
Livewire Communications
Toronto
Category 11 Strategic Communication Processes
EXCELLENCE
Communicating on the Euro
Gellis Communications
European Commission, DG ECFIN
Brussels
MERIT
Raise Your VOICE®: Using Communications to Drive Business in Novozymes
Jeppe Glahn, Ann Catherine Talbro, Marie-Louise Kragh
Novozymes A/S
Bagsværd, Denmark
SAIC Channel Effectiveness Test Campaign
Allison Glass
Vanguard
Wayne, Pennsylvania
Category 12 Brand Communication
MERIT
A New Brand for a New Era
Susan Nakhle
Ontario Shores Centre for Mental Health Sciences
Whitby, Ontario
Category 13 Special Events—Internal or External
EXCELLENCE
ITAK DZAFEST
Ula Spindler
PRISTOP d.o.o., Mobitel d.d.
Ljubljana, Slovenia
Juniper's Next Decade—Employee Launch Event and Engagement Campaign
J. Liu Brookshire, S. Clark Ohara, C. Roberts, M. Spearman, Blue Beyond Consulting
Juniper Networks
Sunnyvale, California
Minnesota's Greatest Generation
Suzanne Fedoruk
Fedoruk & Associates Inc., The Minnesota Historical Society
Minneapolis, Minnesota
New Delivery of the AGM—Virtually
Dyna Vink
Canadian Research Knowledge Network
Ottawa, Ontario
MERIT
Big Boston Warm-up
Michele Casper, Suzanne Fedoruk Herrick
Lands' End Inc., Fedoruk & Associates Inc.
Dodgeville, Wisconsin
Canada Day at Canada Place: Welcoming the World to Canada's Games
Canada Place Corp.
Vancouver, British Columbia
Destination: Health
Amber K. Spencer
Dixie Regional Medical Center
St. George, Utah
Marty Peters Retirement
Kim Hoch and Kathy Hogan
UPS
Atlanta, Georgia
Panasonic: Sharing the Passion Event
Amy Gillespie, Ryan Lockhart, Liz Carson
Environics Communications
Toronto
Party with a Cause
Eva Aljancic
Si.Mobil D.D.
Ljubljana, Slovenia
Category 14 Social Responsibility
EXCELLENCE
CityGT iPhone App
Paul Tierney
VicRoads
Kew, Australia
WRC Challenges Men to Walk a Mile in Her Shoes
Jenn Duggan, Lorna Freeman, Nick Rodrigue
Environics Communications Inc., The White Ribbon Campaign
Toronto
MERIT
Assess the Risk Injury Prevention Campaign
Sara Williscroft
ChangeMakers Marketing Communications, Workers Compensation Board of Manitoba
Winnipeg, Manitoba
byobags.com.au—South Australia's Plastic Bag Ban
Marcia Hewitt, Ph.D.
Zero Waste SA
Adelaide, Australia
Ekokviz
Vesna Škrbec, Saša Muzga, Nelida Turk, Metka Zabret
Futura PR d.o.o., Telekom Slovenije, d. d.
Ljubljana, Slovenia
GREEN AT WORK
Heath Applebaum
The Cadillac Fairview Corporation Ltd.
Toronto
Out of the Wrong Hands/Medication Safety
Community Relations, Internal Communications and Public Relations Teams
Cardinal Health
Dublin, Ohio
Relief in Sight
Communications Team
AusAID
Canberra, Australia
Support4Sport Awareness Campaign
N. Angel, C. Everett, K. Bedford, M. Allen, J. Simpson, D. Stortini, L. Blank, M. Mullally, K. Grant, L. Kiley, L. MacLachlan, R. McIsaac
Revolve, Nova Scotia Gaming Corp.
Bedford, Nova Scotia
Category 16 Electronic And Digital Communication—Management
EXCELLENCE
Creating One New Intranet for Bupa
Kelly Pryn and Natalie Wheeler
Bupa Australia
Hawthorn, Australia
MERIT
Qualcomm Internet Services: Enabling Virtual and Instant Communication
Kate E. Hardman
Qualcomm
San Diego, California
The Way Forward
Cindy Quinn
J.P. Morgan Retirement Plan Services
Englewood, Colorado
Toronto Hydro Earth Hour 2009: How Low Can We Go T.O.?
Toronto Hydro-Electric System Ltd.
Toronto
Category 17 Social Media
EXCELLENCE
Blog Facts & Data: Shifting the Source-Press Relationship Paradigm
Gilberto Puig Maldonado
Petrobras
Rio de Janeiro
Engaging Flickr Photographers for Web and Print Publications
Isa M. Polt-Jones
East Bay Regional Park District
Oakland, California
MERIT
2009 Susan G. Komen Global Race for the Cure®
Brian C. Penrod
Susan G. Komen for the Cure®
Dallas, Texas
Army Strong Stories
Weber Shandwick and U.S. Army
Minneapolis, Minnesota
Best Job in the World
Steve McRoberts
Tourism Queensland
Brisbane, Australia
Building an Online Community for E-retailer mimovrste=) Using Social Media
Miha Rejc
mimovrste d.o.o.
Jesenice, Slovenia
Taste the Fire Challenge
El Pollo Loco and The Rogers Group
Los Angeles, California
What Would You Do for a Klondike Bar Now?
GolinHarris / Unilever Klondike
Chicago / Englewood Cliffs, New Jersey
Division 2: Communication Skills
Category 18 Electronic and Digital Communication—Skills
MERIT
A New Era of Medicine: 2008 Scripps Health Annual Report
Mike Godfrey, Christina Barrila
Scripps Health
San Diego, California
FedEx Manage Your Money E-Series
Keena King and Katie McGlade
FedEx and Vanguard
Memphis, Tennessee, and Valley Forge, Pennsylvania
Category 19 Audiovisual
EXCELLENCE
BARA Videos for Parkland Pursuit
Dianne B. Clifton
Balfour Beatty Construction
Dallas, Texas
Dreams of Youth in Need
Diane Asyre, Asyre Communications LLC
Youth in Need
St. Louis, Missouri
Green Steve Video Series
Michele Ragon
Cisco Systems
San Jose, California
NETcast: A Quarterly Raytheon Video Webcast
NCS Communications
Raytheon Network Centric Systems
McKinney, Texas
MERIT
Thermador Real Food Vignette Series
Martine Levy, Sarah Waldock, Emily Ward
DDB Public Relations, BSH Home Appliances Ltd
Toronto
Vh2am—The Voice of NRMA
Internal Communications Team
NRMA Motoring & Services
North Strathfield, Australia
Category 20 Publications
EXCELLENCE
Kickstart Your Health: 2010 Salaried Open Enrollment
Harley-Davidson Motor Co. and Towers Watson Inc.
Chicago
MERIT
Barrick News
Janet Wile, ABC
Barrick Gold Corp.
Toronto
Comunicas?
Jenny Hoefliger
Grupo BPMO
Barcelona, Spain
Intersections Newsletter
Nancy Painter, ABC, and Eduarda Hodgins, ABC, Insurance Corporation of British Columbia
Jennifer Wah, ABC, MC, Forwords Communication Inc.
North Vancouver, British Columbia
Swinburne magazine
Dorothy Albrecht and Julianne Camerotto, Swinburne University of Technology
Coretext Pty Ltd.
Melbourne, Australia
techlife magazine
S. Krastel, K. Vernon, D. Lue, D. Begin, A. Yury, D. Bachman Smith, T. Koscielnuk, S. Riener
NAIT
Edmonton, Alberta
TELUS 2008 Annual Report
Miriam Trottier and Dianne Trach, ABC
TELUS Corp. and Geneva Ventures Inc.
Edmonton, Alberta
Category 21 Writing
MERIT
Network Pioneers: Intranet Story Series
J. Liu Brookshire, S. Clark Ohara, C. Roberts, M. Spearman, Blue Beyond Consulting
Juniper Networks
Sunnyvale, California
Pirating Publicity Through a High-Visibility Award
Maria Diecidue
Initiate, an IBM Company, with Tech Image
Chicago
The Hartford Drivability Survey News Release
MM2 Public Relations
with The Hartford
Dallas, Texas
Values Series
Nancy Painter, ABC
Insurance Corporation of British Columbia
North Vancouver, British Columbia
Division 3: Communication Creative
Category 22 Publication Design
EXCELLENCE
cinch
Elizabeth M. Williams
Buck Consultants, Tween Brands
Los Angeles, California
NSLC Annual Report 2008/2009: The Faces of the Nova Scotia Liquor Corporation
Rick D. Perkins
Nova Scotia Liquor Corp.
Halifax, Nova Scotia
MERIT
2008 Annual Report
T-Jay Upper
The Corporation of the City of Brampton
Brampton, Ontario
AisleONE…the Benefits Portal—2009 Design
Tracy Lindwedel
Buck Consultants/Safeway Inc.
St. Louis, Missouri/San Francisco, California
Intersections Newsletter
Brandon Brind, Jennifer Wah, ABC, MC, Nancy Painter, ABC, Eduarda Hodgins, ABC
ImageStudio Creative Communications Inc., with Forwords Communication Inc., for the Insurance Corporation of British Columbia
Vancouver, British Columbia
Small Capital Omnibus
Sophia Dower
Words'worth
Johannesburg
Category 23 Other Graphic Design
EXCELLENCE
Communication Is the New Community for American Express Human Resources
James D. Lynch
American Express
New York City
MERIT
Let's Grow
d’na (dakis & associates)
xpedx
Toronto
Weiss Memorial Hospital Nurse Recruitment Direct Mail
Words&Pictures Inc.
Chicago
Category 24 Interactive Media Design
MERIT
Mission Tuition
Stacey Oxner, Fiona Gibb, Chrissy Matheson, Heather Hindle, Kim Buckle, Jeff Overmars, Rick Alexander, Susan Shephard
Communications Nova Scotia—Nova Scotia Come to Life
Halifax, Nova Scotia
Venomocity: Brought to You by Addiction.
Mary Ehlert-Kleinoeder, ABC
Arizona Department of Health Services—BTCD
Phoenix, Arizona
Category 27 Advertising (Conventional Media)
MERIT
"Heroes" commercial
The Michener Institute for Applied Health Sciences with filmmakers G. East and K. Paputts
Toronto
MISSION: Zero TV commercials
Jim Aho, ABC
Brown Communications Group, Saskatchewan Workers' Compensation Board
Regina, Saskatchewan
Stand up for Your Life Social Marketing Campaign: Television Vignettes
Health Marketing, Alberta Health Services
Alberta Health Services
Calgary, Alberta
St. Anthony Hospital Campaign
Franciscan Marketing and Communications Team
Franciscan Health System, GA Creative, JayRay
Tacoma, Washington
Venomocity: Brought to You by Addiction.
Mary Ehlert-Kleinoeder, ABC
Arizona Department of Health Services—BTCD
Phoenix, Arizona
Student Division
Category 4: Communication Campaigns
Bachelor in Professional Communication—Peer Mentorship
Jeremy P. Whittingstall
Royal Roads University
Airdrie, Alberta
Green Preparedness
Alexa Pendzich
Grant MacEwan University
St. Albert, Alberta
Students Love Campus Community Television: NUTV "YES" Campaign
Deanna Cameron Dubuque
Royal Roads University, New University Television (NUTV)
Calgary, Alberta
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