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Communication World (CW)

Learn current best practices and get insights from today’s brightest thought leaders in Communication World, IABC’s award-winning member magazine.

In this Issue

EXCEL winner J.W. Marriott Jr.

Opportunity to Grow
2008 EXCEL Award winner J.W. Marriott Jr. credits his employees for his success in running the global hospitality chain.


Visual Appeal

Every Picture Tells a Story

Every Picture Tells a Story
As valuable as images are in conveying messages, visuals are seldom a one-for-one replacement for text.
by Brian O’Mara-Croft

True Lies

True Lies
Manipulating images: Is it ethical?
by Suzanne Salvo, ABC


Putting People First

Putting People First
With employee annual reports, thoughtful design helps showcase the people who make the business succeed.
by Jonathan Hanwit and Guusje Bendeler

The Visual Advantage

The Visual Advantage
When you’re explaining a complicated topic or trying to reach a jaded audience, innovative imagery can give you an edge.
by Ellen Coomber

In the Next Issue of CW Magazine

  • Transparency and trust
  • Special report: Asia/Pacific

CW Online

September/October 2008 Issue