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Communication World (CW)

Learn about best practices and get insights from today's brightest thought leaders in Communication World, IABC's award-winning member magazine that's now digital.

In this issue


Digital PR

Supercharge Your PR Strategy
By integrating content marketing, social media and search into traditional PR, you can build visibility and influence.
by Carrie Morgan

Take Control of the Mix

Take Control of the Mix
To be relevant in today's PR environment, you need to start thinking through the entire customer journey across all channels.
by Steve Radick

Learning by Doing

Learning by Doing
Consistent messaging and branding are key to building a following on social media.
by Linda Pophal, ABC


Also in this issue

A Gold Quill Award-winning case study on how a Vancouver health-care agency used Twitter to build awareness about its services; Martha Muzychka, ABC, on crafting a reputation management plan; and Lynda McDaniel on 6 tips for writing clear, compelling, concise content.

In the next issue of CW Magazine

  • Branding, inside and out

CW Online

April 2014 Issue