 |
Advancing Your Career
April 2007 | Volume 5 Issue 4
Understand your goals, define your direction, establish a plan and build a strong network. These guidelines form the foundation you need to take your career to the next level, and even help others along the way. In this issue, our experts show how to create a map of your career journey, form lasting relationships and successfully position yourself in the marketplace.
Natasha Nicholson
Executive Editor
|
Features
CAREER MAPPING
by Meryl David, ABC
When you're going on a journey, it helps to have a good map because it will save time and help you make the right decisions along the way. Your career is a journey, and it's useful to have a clear picture of where you want to go with it.
NETWORKING
by Joy Capps Powell
Did you know that every person you encounter has at least 250 people in his or her personal network? Imagine the possibilities if you were connected to a small percentage of those individuals. Multiply that by the number of friends you have, and you've expanded your networking opportunities exponentially.
by Karen Susman
Many IABC members are hungry to get a seat at the corporate boardroom table. They want to be influencers. If you want to pull up a chair with the "C" level folks, networking is key. Networking is not asking, "Do you have work for me?" Networking is building long-term, mutually beneficial relationships.
MENTORING
by Mary Ann McCauley, ABC
We are all mentors to someone at some point in our lives. And interestingly, we may not even know it at the time. I was quite surprised one sunny day to be introduced by an IABC colleague as "her mentor" when we encountered one of her co-workers as we left a restaurant.
BRANDING YOUR CAREER
by Pat McNamara
Think of the people you admire. Why do you remember them? It's probably because they have garnered the admiration and loyalty of their colleagues, clients and friends. How did they do that? By establishing strong relationships, delivering on their promises and working on establishing and maintaining a respected profile. These are all qualities of a good brand.
Columns
Create a SENSE-sational Photo
by Suzanne Salvo
Sight—it's our most important means of communication. Sight is the main tool we use to gather information from and about the world around us. We can learn more in one quick glance than from hours spent sightlessly touching, smelling, hearing or tasting an object. Of course, photographic imagery would not exist as a means of communication without eyesight. Without our sense of sight, photos would be as worthless to humans as a roadmap to a bat. But contrary to what you might think, that doesn't mean the other senses should be ignored photographically.
Partnerships Gone Bad:
Lessons learned the hard way
by Daria Steigman
This column is about partnerships gone bad, and what steps you can take to avoid putting your business relationship on the rocks. I talked with two successful business owners who've rebuilt their practices after failed business ventures. They agreed to share their stories in the hope that the rest of us can learn from their mistakes.
Conscious Questioning
by Dorothy Strachan
Do you get the best out of your questions?
The right questions make things happen: They are the engine that drives healthy and productive conversation and discussion, whether with individuals or groups.
Case Studies
Communication in the News
Related Resources
Related Resources provides additional articles and resources for understanding this month's topic of career development. You can also find some of these links alongside each corresponding feature article for quick reference. Links include:
- "Building Your Brand: Tactics for successful career branding," by Randall S. Hansen
- "Social Networks: Execs use them too," by Rachael King
|
This issue sponsored by:
What will you need to take your public relations career to new heights? New understanding. New confidence. New energy. Newhouse!
When the ladder of success isn't fast enough, take the elevator. Earn a Syracuse University Newhouse Executive Master's in Communications Management that combines cutting-edge communications, business and leadership courses taught by a first-rate faculty. Benefit from the interaction of a traditional program while enjoying the flexibility of independent study—and lifetime access to career support and networking.
Take your career to new heights; contact 315.443.3368 or ComMgt@syr.edu. Fall deadline: May 15. Visit http://newhouse.syr.edu/commgt
|
|
Featured Product
