Related Resources
Tips for Effective Podcasts
by Kate Willsky, contributing author
Related Resources provides additional articles and resources for understanding this month’s topic of tips for effective podcasts. You can also find these links alongside the corresponding feature article for quick reference.
Note: The following links are not associated with or commissioned by IABC.
::Planning and Automating Your Podcast Workflow
This instructional podcast will show you how to plan and streamline your podcast workflow so you can spend more time focusing on creating useful content for your listeners.
::Podcasting Audience to Grow by 251 Percent —Are You Ready?
Alan Petersen
This article encourages Internet marketers to jump on the podcasting bandwagon that already includes major corporations as well as small-time niche podcasters.
::The Power of Podcasting: Building your brand while entertaining (and educating) your audience
Heidi Cool
A marketing and social media blogger offers fresh perspectives on what podcasting can do for your business, discussing when podcasts fit the bill and text falls short, why podcasts must entertain as well as inform, and offering up her own favorite podcasts.
::Planning Your Podcast
Brian Bertucci
Once you’ve decided to delve into the world of podcasting, here are some basic questions you should ask yourself and issues you should address before getting started.
::Starting a Podcast? Start Here
Scott Monty
Scott Monty, the head of social media for global automotive company Ford, explores the intricacies of what it takes to produce a successful podcast, including concrete tips like exactly where and how to register a domain name, and more abstract podcasting questions, such as how to build a podcast brand or synthesize listener feedback.
::Podcasting: A new way to create, capture and disseminate intellectual capital
Helen Clegg and Susan Montgomery
This in-depth look at what goes into creating a podcast uses a case study (the authors’ own successful podcast) to give rich and useful examples of how to put tips into action.
::How to Conduct a Quality Podcast Interview
Yaro Starak
A veteran podcast interviewer offers seven tips for making the most of the guests who come on your show, from choosing the right technology to dealing with a wide range of personalities.
::The Art of the Interview
Neal Conan
Neal Conan, the host of NPR’s Talk of the Nation, offers invaluable and timeless insights into what makes a compelling and memorable interview.
::10 Tips for Editing a Podcast in GarageBand
A detailed, specific overview of Apple’s sound editing program gives you all you need to create a professional-quality podcast.
::Creative Ways to Grow Your Audience Every Week
This podcast episode offers creative ways for you to build a loyal audience for your podcast.
::The Podcaster’s Checklist
Donna Papacosta
Arm yourself with Papacosta’s handy checklist as your prepare to create a podcast—this quick rundown covers everything from broadband access to potential taglines to measuring the success of your podcast once it’s on the air.
::Will NPR’s Podcasts Birth a New Business Model for Public Radio?
Mark Glaser
This in-depth look at how NPR dove headfirst into the burgeoning podcasting world offers an example of how the medium can be used, from repurposing old material to hosting podcasts on member stations, developing original content and exploring the potential of podcast ads.
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