M18 / How to repel the barbarians from the gates

Date: Monday, 27 June
Time: 3 - 4:15 pm
Track: Public Relations

The number of non-government organizations and pressure groups has expanded on an international basis by nearly 400 percent over the last 10 years to a countable total of around 29,000. Are corporations doomed to a perpetual state of war with attack groups, and if so, what are the best offensive and defensive measures? Or are there ways to minimize bloodshed on both sides and live to fight another day?

In this session we’ll discuss:

• Should you fight back or lay low?
• Battle plans for unavoidable skirmishes
• Negotiating with the barbarians.

Presenter / Jonathan Choat, FRSA / United Kingdom, is the founder and chairman of Nexus Communications Group, a leading independent U.K.-based public relations consultancy. He has handled numerous crises for clients over many years – from extortion, kidnapping, and accidental or purposeful contamination, to plant closures, pressure group demonstrations and media sensationalism.