T7 / E-collaboration: Bringing people together through technology

Date: Tuesday, 28 June
Time: 10 - 11:15 am
Track: Future Trends

Today’s complex business environment requires real-time collaboration with distributed workforces, customers and the media across time zones and borders. In this session, you will see how the convergence of technology and communication can improve collaboration and boost productivity, increasing communication’s value across the management and operational chain.

You’ll gain insight on:

• New technology tools that are changing the way businesses communicate with internal and external audiences
• Best-practice applications from smart companies that have increased brand recognition, employee retention and profitability through e-collaboration
• Six strategies for success in a virtual environment

Presenter / Janice Kapner / Washington, USA, is senior director of branding, demand generation and public relations for Microsoft Office Live Meeting. In this capacity, she develops, implements and manages all aspects of strategic communication. Kapner’s team has successfully increased media coverage for the business group by 60 percent with coverage in The Wall Street Journal, USA Today and Business Week.