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IABC International Conference

The IABC International Conference is the leading international forum of its kind. More than 1,400 business communication professionals—decision makers in leading industries around the world—gather annually to learn the latest developments and best practices in communication and make connections that will advance their communication programs and careers.

Conference Session: AS.5

 

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AS.5 / The global payoff: How building privacy into your communication will give you a sustainable competitive advantage

Date: Tuesday, 24 June
Time: 2:45–4 p.m.
Track: Global Trends

Profound technological, demographic and economic forces are reshaping how we organize and interact with each other. In the age of Web 2.0, organizations must adapt to new information management imperatives or risk obsolescence and failure. Personally identifiable information (PII) is a special category of information and an asset that poses special challenges. This session will address questions relating to its treatment and detail the best approaches to ensuring customer trust and enduring success.

You will discuss:

  • Harnessing information and communication technologies in innovative ways to achieve new competitive advantages and enhance customer trust
  • Facing the special challenges presented by personal data, such as the requirement of more transparent and responsible management
  • Meeting five major information privacy demands head-on to succeed in the 21st-century international marketplace

Presenter / Ann Cavoukian, Ph.D. / Ontario, Canada, is recognized as one of the leading privacy experts in the world. Cavoukian was appointed Ontario's Information and Privacy Commissioner in 1997, and is the first to be reappointed for a second term. Named one of "Canada's Most Powerful Women" in 2007, she has won awards from the Ontario Bar Association, the Ontario Psychological Association and the International Association of Privacy Professionals, for privacy leadership and innovation.

IABC Education