education

IABC International Conference

The IABC International Conference is the leading international forum of its kind. More than 1,400 business communication professionals—decision makers in leading industries around the world—gather annually to learn the latest developments and best practices in communication and make connections that will advance their communication programs and careers.

Conference Session: T9

T9 / The carrot principle

Date: Tuesday, 24 June
Time: 1:15–2:30 p.m.
Track: Employee Communication

The "carrot principle" will help you overcome your fears of employee recognition programs. Compelling findings from a 200,000-person study show that effective recognition significantly increases employee engagement, reduces turnover and benefits the bottom line.

In this session, you will learn how to:

• Create recognition experiences that actually work and avoid some that don't
• Communicate more effectively to engage your team
• Use the power of appreciation for real results

Presenter / Max Brown / Utah, USA, has taken clients rappelling off the Great Wall of China, facilitated at the Parliament of World Religions Conference in Spain and spoken to a cheering crowd in the Netherlands. Prior to joining OC Tanner, Brown ran programs for multi-national corporations and small retail businesses in Shanghai. His international experience in leadership training, speaking and facilitating internationally brings a global perspective to the challenge of motivating people.