publications

The Communication Plan - Third Edition
by Les Potter, ABC

Achieve measurable results and thrive in a competitive atmosphere with strategic planning. The third edition of IABC’s all-time most popular title will equip you with the skills you need to plan for any project.

Essentials of Employee Communication
by Tamara L. Gillis, Ed.D., ABC, and John Finney

Fortify your organization with strategic employee communication. Structured on the three steps vital to any communication program-planning, implementation and evaluation-this manual is designed as a start-to-finish solution for professionals executing or supervising new employee communication initiatives. Individual sections also stand alone as invaluable resources.

The Human Element
Employee Communication in Small to Medium-sized Businesses
by Tamara Gillis, ABC, Ed.D.

Delve into the details of the first, in-depth study of employee communication in small to medium-sized enterprises (SMEs). Discover how these firms apply communication theories and practices and measure the success of their internal communications. Small and medium-sized business owners, communication professionals and researchers will find this study insightful and motivating.