TOP NEWS
Marilyn Keyes is 2010–2011 Research Foundation Chair: At its recently held World Conference in Toronto, the International Association of Business Communicators (IABC) announced its new board of officers for the 2010–2011 international executive board and the IABC Research Foundation. More...
Financial Times article includes IABC study: The IABC Research Foundation's employee engagement survey and the IABC president were recently mentioned in the Financial Times. More...
IABC Research Foundation announces 2010 priorities: Find out what's in the research pipeline for the coming year. More...
More News and Updates
RESEARCH FOUNDATION STUDIES
The IABC Research Foundation trustees have been working diligently this board term to achieve our goals of refining our processes for getting studies into the pipeline.
The following studies and surveys are in progress, and we expect them to be released in 2010:
Best Practices in Corporate Social Responsibility: A timely and evolving topic for business and the communicators who support them;
Communication Department Structures and Best Practices: How successful organizations staff effective communication departments, regardless of situational challenges (like the current economic environment)
And, after input from a variety of sources (most importantly, IABC members), the trustees have begun the work to move the following topics into our research pipeline for 2010-2011:
Conversations with CEOs: Insight from CEOs around the world about successful organizational communication functions (and more);
Competencies for Success: This is a companion to the “conversations” study above, gaining insight into the competencies required for organizational leaders and professional business communicators today and into the future;
Online mass communication: Focusing on emerging trends and potential best communication practices in the development of online mass collaboration systems.
IABC Membership Profile Study 2010-2011: Addressing compensation, job structure and satisfaction.
Update on ROI study
Last year, the Research Foundation commissioned a project to review the ROI of some of our Gold Quill winners. Unfortunately, the study was incomplete and did not meet our standards of evidence that would allow the Research Foundation to release the collected data. This process did inform the level of complexity we will need to address when conducting research on ROI.
This topic is still of interest to our members and our profession. We will continue to look for opportunities to explore the practice and methods for calculating ROI for communicators.
Parties interested in funding ROI research should contact Mari Pavia at IABC so we can explore a potential partnership.
These studies and surveys cannot come to fruition without adequate financial and/or in-kind support and we are so grateful for the individual and chapter support we receive every year!
Your donation matters rfdonations
Win a IABC manual and support your Research Foundation
Your fellow chapters and regions are providing financial support to the IABC Research Foundation. The Foundation carries out important research on communication topics that affect our profession and provides the results either free or at low cost to members.
Again in 2010, your chapter or region can qualify for a free IABC professional manual to build out your library or to use as a gift to an outstanding member. Additionally, your chapter or region donation will be recognized at the 2011 Leadership Institute and in the World Conference Foundation Luncheon program.
Thank-you gifts will be determined by the level of contribution based on your donation of US$ per member, for example, $1, $2, $3, $4, $5 or more per member of your chapter or region. Thank-you publications include The Communication Plan, Essentials of Employee Communication, Managing the Communication Function and many others. Chapter pledge form 2010.
For a complete list of chapters and regions who have recently donated to the Foundation, please click on this link to see donors
who we ae BOARD OF DIRECTORS ~ 2010-2011
Marilyn Keyes, Chair (Falls Church, Virginia) 
Marilyn is a marketing and communication consultant with more than 35 years of experience, and has served as principal of her own marketing consulting firm, vice president of marketing at several high-tech firms, and director of research and strategy at JDG Communications, a Virginia-based marketing firm. Her work at JDG earned the company awards and recognition from the Washington, D.C. chapters of IABC, PRSA and the American Marketing Association. She has led marketing and communication projects at for-profit, government and nonprofit organizations.
John Christopher, PhD, Vice chair (Atlanta, Georgia)
President, People Information + Insights
John is a consultant specializing in communication and organizational research and is President of People Information + Insights LLC. He has served in roles from consultant to principle investigator to market research manager and has extensive experience with quantitative and qualitative research methods. He also has direct experience as a consultant and research manager in the government, energy, telecommunications and public health industries.
Robin McCasland, Past Chair (Dallas, Texas)
President, Brain Biscuits Strategic Communication
Robin has 25 years of experience in employee and human resources communication, community relations, media relations and event planning. She is an expert at employing creative approaches to internal/employer branding, talent management and strategic communication planning. Before her involvement with the IABC Research Foundation, Robin served on the IABC Southern Region Board and as president of the Dallas and Fort Worth chapters. She is a Gold Quill recipient and was honored as IABC Dallas’ 2000 Communicator of the Year. Robin is also an alumnus of Leadership Texas and a graduate of The University of Texas at Austin.
TRUSTEES
Kerby Meyers, Secretary/Treasurer (Denver, Colorado)
Owner, The Communications Refinery, Inc.
With more than 20 years of professional writing and editing experience, Kerby excels at generating copy that educates, informs and enlightens audiences ranging from clients to employees to investors. With a knack for distilling complex concepts into concise copy, Kerby specializes in the financial services and renewable energy industries. His company, The Communications Refinery, Inc., will celebrate its 10th anniversary in June 2010. Previously, Kerby served in numerous leadership roles with IABC Colorado, including a stint as chapter president in 2007-08, and currently serves as Treasurer on the Board of Directors for DAVA, a Denver-area nonprofit which helps urban youth succeed through the arts. Kerby earned a Bachelor of Science degree in journalism from the University of Wisconsin-Madison.
D Mark Schumann, ABC
(Ridgefield, Connecticut)
Mark is the immediate Past Chair of IABC, and the winner of 17 Gold Quill Awards from the Association. He is the co-author of "Brand from the Inside" and "Brand for Talent" and a frequent speaker at IABC events around the world.
Adrian Cropley, ABC (Port Melbourne, Victoria, Australia)
Principal, Cropley Communication
Adrian has over 20 years business and communication experience working in a variety of roles, from project management, HR management to change management and organisational development. Until 2004 Adrian was the head of corporate Employee Communication for a major telco based across Asia Pacific. He is now principal of his own consultancy based out of Australia which focussing on change, communication & coaching solutions for a global client base.
Michaela Hayes (Piedmont, California)
Michaela is principal of Hayes Marketing & Communications, a consultancy serving the business and social sectors that specializes in market research, branding, marketing strategy and planning and communication. She has 25 years of experience in designing and conducting research studies to support organizations in understanding their customers and other stakeholders, the markets in which they operate, market trends, and their market position. Michaela has written numerous journal articles on market research, organizational strategy and development, partnerships and social responsibility. She is the co-author of two books on the topics of communication, strategy and partnerships and a contributing author to a book on strategic planning.
Michael Ambrozewicz (El Segundo, California)
Associate Manager, Communications and Corporate Citizenship, DIRECTV
Michael is associate manager of communication and corporate citizenship at DIRECTV, a digital satellite television entertainment service provider, where his responsibilities comprise a broad range of corporate communication activities, including management of companywide employee communications, design and execution of executive communications, support of corporate citizenship programs, guiding strategic diversity initiatives, and involvement in miscellaneous employee and corporate communication campaigns.
Dr. Amanda Hamilton-Attwell (Magalieskruin, South Africa)
Managing Director, Business DNA
Dr Hamilton-Attwell is the founder and Managing Director of Business DNA. Business DNA is a specialised communication and customer service research and training provider to primarily the mining and construction sectors in South Africa. She holds a Doctorate in Communication Science from the University of South Africa. She was the first women in South Africa to achieve this distinction and started the Northern Areas Chapter of the IABC Africa Region in 2005 and served two terms in this role. Currently she is the Chairperson of the IABC Africa Region. She has served on several IABC work groups including the Environmental Scanning Committee as well as the Accreditation Review Committee. She is also the Chairperson of the Council for Communication Management of South Africa, the over-arching body of the communication industry looking at standards, ethics and communication trends.
Ryan Williams (Delta, British Columbia, Canada)
President, TWI Surveys Inc.
Ryan is President of TWI Surveys Inc. He specializes in stakeholder research and leadership development. He has over ten years of experience with corporate, government and not-for-profit clients. This experience has involved strategy development, service improvements, communication audits, change management, stakeholder and employee engagement and cultural alignment. He has been recognized by the International Public Relations Institute with the Golden Ruler Award of Excellence for Measurement for his work with the Alberta Medical Association. Ryan has won three International Association of Business Communicators’ Gold Quills. Ryan earned his MA in Business Leadership at Trinity Western University. His major project explored how survey processes can enhance leadership. He also speaks at international and national conferences and at local Universities and Colleges.
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