Don’t miss the next webinar on attracting the millennial workforce

Recently, the millennial generation took the stage as a the largest generation in the U.S. workforce. Millennials (also known as Generation Y), born between 1981 to 2000, are your current and future leaders, and they are bringing tremendous change, innovation and opportunity. In the upcoming IABC member-only webinar “Be a Talent Magnet: How to Retain, Engage and Attract the Millennial Workforce,” you will hear up-to-the-minute data and case studiess from author Jeff Butler, as he helps you better understand your organization’s millennials and provides actionable strategies to leverage their potential of this rising generation.

Key learning points:

  • Learn what message is enticing to attract millennial talent to your company even if you don’t have a strong brand.
  • Discover strategies on how to manage millennial talent for maximal retention.
  • Retention strategies that companies are using that lead to 96 percent retention rates over a three-year period.

20375739_1242779869164143_8967013044265910246_nPresenter/Jeff Butler is a​ ​speaker,​ ​author​ ​and​ ​passionate​ ​millennial​ ​who​ ​helps​ ​organizations​ ​improve​ ​their​ ​retention of​ ​millennial​ ​employees.​ ​A​ ​native​ ​Californian​​ ​raised​ ​in​ ​Silicon​ ​Valley,​ his life has spanned ​the period of the​ ​highest​ ​rate of​ ​employee​ ​turnover in history​.​ ​Graduating​ ​from​ ​UC​ ​Berkeley​ ​with​ ​a​ ​degree​ ​in​ ​computer​ ​science,​ Butler ​experienced the​ ​competition​ ​and​ ​challenges​ ​of​ ​recruiting,​ ​attracting ​and​ ​retaining​ ​top​ ​talent​ ​first​ ​hand.​ ​Unlike​ ​other​ ​experts​ ​on​ ​millennials, he​ ​has​ ​been​ ​in​ ​the​ ​trenches​ ​of​ ​what​ ​it​ ​means​ ​to​ ​be​ ​a​ ​millennial​ ​and​ ​what​ ​it​ ​takes​ ​to​ ​retain​ them ​and​ ​keep​ ​them​ ​engaged.​ ​With​ ​Butler​‘s versatile​ ​background,​ ​he​ ​has​ ​helped​ ​fortune​ ​500​ ​companies​ ​and​ ​thousands​ ​of​ ​professionals​ ​across​ ​the​ ​U.S.—in addition​ ​to giving TEDx​ Talks ​in​ ​both​ ​2016​ ​and​ ​2017.  

Date: 29 March 2018

Time: 9–10 a.m. PST / 12–1 p.m. EST

Free to IABC members



IABC offers free member-only webinars with all-star speakers presenting the latest trends and best practices in communication. Join the live sessions or listen to the session recordings at your convenience.

IABC members: Log in to with your member ID to see the registration links for the webinars.