Recently, the millennial generation took the stage as a the largest generation in the U.S. workforce. Millennials (also known as Generation Y), born between 1981 to 2000, are your current and future leaders, and they are bringing tremendous change, innovation and opportunity. In the upcoming IABC member-only webinar “Be a Talent Magnet: How to Retain, Engage and Attract the Millennial Workforce,” you will hear up-to-the-minute data and case studiess from author Jeff Butler, as he helps you better understand your organization’s millennials and provides actionable strategies to leverage their potential of this rising generation.
Key learning points:
- Learn what message is enticing to attract millennial talent to your company even if you don’t have a strong brand.
- Discover strategies on how to manage millennial talent for maximal retention.
- Retention strategies that companies are using that lead to 96 percent retention rates over a three-year period.
Presenter/Jeff Butler is a speaker, author and passionate millennial who helps organizations improve their retention of millennial employees. A native Californian raised in Silicon Valley, his life has spanned the period of the highest rate of employee turnover in history. Graduating from UC Berkeley with a degree in computer science, Butler experienced the competition and challenges of recruiting, attracting and retaining top talent first hand. Unlike other experts on millennials, he has been in the trenches of what it means to be a millennial and what it takes to retain them and keep them engaged. With Butler‘s versatile background, he has helped fortune 500 companies and thousands of professionals across the U.S.—in addition to giving TEDx Talks in both 2016 and 2017.
Date: 29 March 2018
Time: 9–10 a.m. PST / 12–1 p.m. EST
Free to IABC membersREGISTER NOW
IABC offers free member-only webinars with all-star speakers presenting the latest trends and best practices in communication. Join the live sessions or listen to the session recordings at your convenience.
IABC members: Log in to iabc.com with your member ID to see the registration links for the webinars.