Business Acumen

Can Communication Build and Sustain a Leading Corporate Environment? Circle of Fellows No. 64

The corporate environment comprises the various aspects of work that affect employees’ productivity, including when, where and how they work. According to Indeed.com, “A work environment is the setting, social features and physical conditions in which you perform your job. These elements can impact feelings of wellbeing, workplace relationships, collaboration, efficiency and employee health.”

Elements of a corporate culture include the physical environment, the company culture and working conditions. Business analysts have made attempts to categorize different types of corporate environments, like “artistic” (promoting innovation and experimentation, as well as personal expression), “enterprising” (emphasizing guidance of employees toward goals) and “conventional” (built on specificity, predictability, and organization).

Can communicators help create the right environment for their companies? Can they help sustain an existing environment?

In this installment of Circle of Fellows, four IABC Fellows answer these questions and explore the various ways communicators can influence the corporate environment.