IABC Master Class: The Secrets of Online Influence on LinkedIn, in 2026

LinkedIn in 2026 isn't just a "professional social network," it is a powerful, business-growing engine. And this engine has evolved; it is no longer about posting more content.
It’s about strategic visibility, intentional positioning, and engineered influence.

In this live, interactive, three-hour online workshop, you will learn how to build a powerful, opportunity-driven personal brand on LinkedIn, one that attracts the right people, starts meaningful conversations, and converts visibility into real business outcomes

Designed specifically for professional communicators, consultants, founders, coaches, and business leaders, this workshop goes beyond theory. You’ll work live on your own LinkedIn presence, guided step-by-step through the exact frameworks used to help thousands of professionals generate opportunities consistently, without chasing clients or relying on hacks.

This session reflects how LinkedIn really works in 2026, using the updated 360Brew model and a proven influence-to-income approach.
 
This is a practical workshop: Attendees will have the chance to work on hands-on exercises to build their UVP, optimise their LinkedIn profiles, analyse the best content formats, and understand conversion tactics. 
 
LinkedIn rewards clarity, consistency, and credibility, not noise.
 
If you want LinkedIn to start working for you in 2026 instead of feeling like a content treadmill, this workshop will give you the structure and mindset to do exactly that.