Skip to Content
  • IABC on Demand
  • Join IABC
  • Login
  • Search
International Association of Business Communicators
  • About
    • Who We Are
      • Board
      • Committees and Task Forces
      • Staff
      • Year Round Partners
      • Foundation
    • What We Do
      • Standards
        • Bylaws
      • Policy Manual
      • Research
      • Reports
      • Annual General Meeting
    • News
    • Contact
    • Sponsorship Opportunities
    • Partnerships
  • Membership
    • Join
    • Member Benefits
    • Chapters & Regions
    • Online Community
    • Job Centre
    • Shared Interest Groups
    • Member Directory
  • Events and Education
    • Live Education
      • Master Classes
      • Webinars
    • World Conference
    • IABC On Demand
    • Certification
    • Events Calendar
    • Career Assessment
  • Awards and Recognition
    • Gold Quill
      • How to Enter
      • Divisions & Categories
      • 2026 Winners
      • Rules & FAQ
      • Evaluators
    • Chair's Award
    • Rae Hamlin
    • Fellows
  • Catalyst
Home Events and EducationEvents CalendarDetails
Communicating Through Change - IABC Minnesota

Communicating Through Change - IABC Minnesota

10 - 10 June | 12:00 PM
Virtual

Practical strategies to build trust, align teams, and drive results

Change is inevitable—but how you communicate through it determines whether teams resist or rally. In this webinar, The Malco Group and Bellmont Partners share practical, real-world approaches to change management communications that build trust, align leaders and employees, and keep momentum moving toward measurable results.

What you’ll learn:

  • How to frame the “why” behind change so people understand it, trust it, and act.
  • How to build a clear change narrative that stays consistent across leaders, managers, and channels.
  • How to tailor messages for key stakeholders—and keep momentum moving when change efforts start to stall.

ADD TO CALENDAR Register

Speakers

Breanna Welke
Breanna Welke Vice President of Communications, The Malco Group

Breanna brings 25 years of experience developing and leading communications strategies across agency and corporate roles, with deep expertise in messaging, crisis communications and change management communications. She has delivered award-winning programs for brands including SC Johnson, Unilever, General Mills, Midwest Dairy, Marvin Windows and Doors, and Renewal by Andersen—and has helped teams communicate through product recalls, facility closings, leadership transitions, mergers and acquisitions, and more.

Johanna Holub (she/her)
Johanna Holub (she/her) Associate Director, Technology & Manufacturing, Bellmont Partners

Formerly a community journalist, Johanna now helps organizations put change management communications into motion through media relations, B2B content, research, monitoring and reporting. She has supported product launches, acquisitions, thought leadership campaigns, trade shows and conferences for clients with complex stories—and has been recognized by Finance & Commerce (Rising Young Professional, 2018) and AdFed Minnesota (32 Under 32, 2022).

Back To All Events
Comments are only visible to subscribers.
International Association of Business Communicators

330 N Wabash Avenue, Suite 2000
Chicago, IL 60611 USA
Tel: +1 312.321.6868
Email: member_relations@iabc.com

Subscribe to Our Newsletter
© International Association of Business Communicators · IABC
Login
  • Terms of Service
  • Privacy policy
  • Accessibility Statement