How to Strengthen Your Company Culture Through Values-Driven Communication

Type: Webinars
Topic: Organizational Culture and Structure
By Khyla Flores
23 July 2019
Presented by Jonathan Hanwit

An organization’s culture is arguably its greatest asset. Culture attracts and retains top talent, rallies employees to find innovative solutions to problems, protects the company from outside threats, and is the key driver for pushing the organization forward.

This webinar explores the process of strengthening your company culture through meaningfully integrating the company’s values into engagement and communication efforts with employees. We will showcase the practical step-by-step process and highlight several of our favorite effective communication and engagement examples, and their outcomes.

Presenter/Jonathan Hanwit is the CEO and founder of thinkPARALLAX, along side strategist, Nathan Sanfacon. The team has played a strategic communication role with companies such as Southwest Airlines, International Paper, Edison International among others on an array of communication projects. Internally, they’ve helped organizations build culture and engagement and externally communicate organizations’ environmental and social impacts to engage customers and communities.

Date: 18 September 2019
Time: 9–10 a.m. PDT / 12–1 p.m. EDT
Free to IABC members 

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Khyla Flores

Khyla Flores is associate editor for IABC’s content department.


    1. Hi Maria Luisa,
      You’ll need to log in with your IABC member information in order to see the registration link. You can click the “Login” button in the “membership required” box.

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