Webinars

IABC offers free member-only webinars with all-star speakers presenting the latest trends and best practices in communication. Join the live sessions or listen to the session recordings at your convenience. Bookmark this page to stay up-to-date on the latest webinar offerings.

IABC membersLog in to iabc.com with your member ID to see the registration links for the webinars below.

Upcoming webinars

Facetune_25-06-2018-21-27-28Leadership Mastery with a Growth Mindset

Presented by Caryn Ross

This presentation shares Caryn Ross’s model of communication strategies to develop transformational leadership into any organization through a growth mindset approach. This engaging presentation will identify specific characteristics that set apart great communicative leaders. Results will be: collaboration, lowering of the silo effect, dynamic employee relationships, higher retention, happier clients and increased bottom line results.

You will learn how to:

  • Infuse an innovative communication mindset regardless of their role, title which will drive impactful results to lead successfully.
  • Understand the importance of unsticking the six inches between their ears to promote critical thinking and ideation with key mastery leadership strategies.
  • Strengthen teams and improve communication, breaking barriers of resistance resulting in greater calls to actions and impactful relationships.
  • Obtain higher retention of employees which will lower the cost rate of replacing.

Presenter/Caryn Ross, founder/CEO of SpectaBridge Solutions, obtained her BBA in marketing and MBA in Finance from Pace University, New York, and is a speaker, trainer and certified life coach with a demonstrated track record of success in presentations, leadership mastery and impactful communication. Early in her career, Ross developed a keen appreciation for the partnership between clear communication and excellent business results. She realized the importance of the human element in running stellar business by working with C-suite executives on corporate goals. Then she parlayed all those skills into a position as a College Professor being one of the first to have pioneered online teaching. Today, Ross creates value added tools and strategies that consistently inspire audiences to take action, improve client experiences, enable impactful connections and empower leadership mastery.

Date: 23 April 2019
Time: 9-10 a.m. PDT / 12–1 p.m. EDT
Free to IABC members (Log in to iabc.com for the registration link.)

 

PoliteMail-Solution-Provider-presentation-Michael-Desrochers-photo-134x150[1]Solution Provider Webinar: How to Write Emails Your Employees
Will Actually Read

Presented by Michael DesRochers and sponsored by PoliteMail

While email remains an essential tool for business communication, email overload and employee engagement present real challenges. It is no surprise so many go unopened or unread.

Being an effective communicator means knowing how to craft a corporate email that not only reaches
the intended audience but is also read and understood.
PoliteMail’s 2018 Benchmark Report with email data analysis from over 350 million email messages
provides key insights to increase your readership.
In this session you’ll learn:

  • Best practices based on data insights from 350 million internal emails.
  • How your content, including images, text and links influence readership.
  • How distribution and timing can boost engagement.
  • The impact of mobile and how to get your messages read.


Presenter/
Michael DesRochers, is the founder and managing director of PoliteMail Software, a provider of email measurement and analytics software for Microsoft Outlook and Exchange. Today, PoliteMail is used by 27 percent of the largest U.S. organization. Prior to founding PoliteMail, DesRochers spent 15 years as a CEO of a 75-person agency of communication professionals.

PoliteMail LogoSponsor/PoliteMail mission is to empower every person and every organization on the planet to achieve more. Yammer helps organizations reach their strategic goals by connecting and empowering employees to start conversations, share knowledge, and build communities.

Date: 1 May 2019
Time: 11 a.m.-12 p.m. PDT / 2–3 p.m. EDT
Free to the public

Register Now

 

Headshot[1]How to be a Lifelong Marketer

Presented by Hank Blank

Today, your online presence is more important than your resume because it creates your first impression. It should be the bedrock of your personal marketing program. If you are a marketer and don’t market yourself, then who wants to work with you? In job hunting and competing with other marketing companies there is a lot parity and similarity. The stronger your online presence is, the higher your chances of getting that client or that job. A strong online persona differentiates you and sells your services without you “saying” a word. In a rapidly changing marketing world, you have to convey that you are smart and current on new trends. If you are a baby boomer, you don’t want to look like a “dinosaur.” If you are a millennial, you want to show you have smarts and substance. Your online persona expands your network and increases your prospects. You are selling your services and capabilities while you are sleeping. If you work for a company, your on line persona advances your career and gets you promoted. Today, you need to own all the real estate on the first page of Google when prospects search you or your company.

This presentation will show you:

  • How to stay in front of your clients and prospects.
  • How to ramp up your Google presence.
  • How to look current and not a “dinosaur” in a millennial world.
  • How to build your network and add prospects.

Presenter/Hank Blank, runs Blank and Associates, a marketing consultancy in Orange County CA. He helps clients solve challenges through his knowledge and his network. Core competencies include advertising, public relations, social networking, and interactive solutions for companies.  He has also conducted agency reviews for Jenny Craig, Raley’s Supermarkets, Toyo Tires and other companies.

Date: 2 May 2019
Time: 9-10 a.m. PDT / 12–1 p.m. EDT
Free to IABC members (Log in to iabc.com for the registration link.)

 

Communicating AI: Building the Playbook for Communication Professionals

In partnership with the IABC Foundation and presented by Adrian Cropley, Mary Hills and Sia Papageorgiou

A pre-cursor to their IABC World Conference session, join Adrian, Mary and Sia to hear the key findings of the 2019 Communicating AI survey, proudly supported by the IABC Foundation and the Centre for Strategic Communication Excellence.

They will also discuss what this means for our profession and some of the practical ways communication professionals can prepare themselves to communicate AI within their organizations and adopt AI within the communication function.

532019162653_cropley_profilePresenter/Adrian Cropley OAM, FRSA, SCMP, is widely recognized as one of the world’s foremost experts in strategic communication. Cropley is a certified Strategic Communication Management Professional (SCMP) and past global chair of IABC. With a career spanning over 30 years, Cropley has worked with clients all over the world, including Fortune 500 companies, on major change communication initiatives, internal communication reviews and strategies, professional development programs and executive leadership and coaching. At IABC, he implemented the IABC Career Road Map, kick-started a global ISO certification for the profession and developed the IABC Academy. Cropley pioneered the Melcrum Internal Communication Black Belt program in Asia Pacific and is a sought-after facilitator, speaker and thought leader and is an IABC all star speaker at World Conferences.

 

mary-hillsPresenter/Mary Hills ABC, Six Sigma IABC Fellow, is business principle of HeimannHills Marketing Group in Chicago, a global consultancy that works with companies to develop, communicate, implement and evaluate change and growth initiatives. Her career has spanned more than 30 years with service at global brand name organizations in marketing, communication and leadership, including The First Wisconsin National Bank in Milwaukee, Federal Reserve Bank of Chicago, NiSource, Northern Trust, Center for Management Development and Whiteco Advertising Agency. In addition to HeimannHills, she serves as adjunct faculty in the master of science, global strategic communication program at Loyola University in Chicago. She teaches organizational leadership and change management, communication ethics and law, corporate communication and the graduate capstone. Hill also serves as an MBA visiting professor at Keller Graduate School of Management.

 

53201917469_sia_profilePresenter/Sia Papageorgiou FRSA, SCMP, is an accomplished speaker, award-winning strategic communication professional and inspiring leader who believes in the power of connection, the spirit of change, and embracing adventure. A current chapter and regional leader in IABC, she is president at IABC Victoria and director at IABC Asia-Pacific.

 

 

 

 

FoundationOrange_Transparent_vert.smPartner/IABC Foundation is a charitable, 501(c)(3), not-for-profit supporting corporation. The mission of IABC Foundation is to generate resources to fund and support strategic initiatives in line with IABC’s purpose and to demonstrate the power of professional communication as a force for good in business and society. Over the years the Foundation has supported both small and large projects, moving the profession forward through research and education.

 

Date: 16 May 2019
Time: 1-2 p.m. PDT / 4–5 p.m. EDT
Free to the public

Register Now

 

MHolste_HeadshotSolution Provider Webinar: Increasing Leadership Engagement Using Video and Live Events

Presented by Michael Holste and sponsored by Microsoft

Learn how to use live events and video to enable leadership and internal communicators to better inform, lead, engage, and empower employees across your organization.

This webinar will provide best practices and technical guidance on how to use Yammer to create, promote, and manage these to help accelerate cultural transformation by building an ongoing, two-way connection between leadership and employees.


Presenter/
Michael Holste, is the product marketing manager for Microsoft, Yammer & Employee Engagement focusing on organizational collaboration, modern teamwork, and adoption. Previously, he served as a digital marketing consultant specializing in enterprise social, community strategy, and workplace culture for Fortune 500 companies, non-profits, and universities. Follow him on Twitter: @mike_holste.

 

microsoftSponsor/Microsoft’s mission is to empower every person and every organization on the planet to achieve more. Yammer helps organizations reach their strategic goals by connecting and empowering employees to start conversations, share knowledge, and build communities.

Date: 28 May 2019
Time: 10-11 a.m. PDT / 1–2 p.m. EDT
Free to the public

Register Now

 

Headshot_Erwin Van Der VlistSolution Provider Webinar: Forging the Link Between Employee Engagement and Remarkable Customer Experience

Presented by Erwin van der Vlist and sponsored by SpeakAp

To engaged employees, the organization’s success is personal. Studies suggest that companies with engaged employees outperform those without by as much as 202 percent. To reach this level of performance, it’s critical to create a culture where people bring their best selves to work—confidently performing and delivering remarkable customer experiences.
In today’s ever-more digital culture, engaging employees and cultivating meaningful communication channels can be challenging. To exceed company goals, business communication professionals must use emerging technologies and new techniques to support two-way dialogue at all organizational levels.
Join Erwin Van Der Vlist, an employee communication technology expert, who has launched 350+ successful digital programs, internationally, as he shares how companies can ignite employee productivity through engagement to drive best-in-class customer experience.
In this webinar, you’ll learn:
  • Critical elements your organization should consider to share relevant messaging at all levels.
  • How to create a culture of listening, learning and organic positive recognition.
  • Specific case study examples of how organizations have successfully aligned their communication platforms to meet strategic priorities.


Presenter/
Erwin van der Vlist, the co-founder and CEO of Speakap, is responsible for driving the business strategy, while also driving the global expansion of Speakap by building and maintaining external relationships with clients, resellers, partners and investors. He is primarily focused on helping global brands understand the challenges and flaws associated with consumer-focused communication tools and how to use an enterprise social network to deliver instant, personalized and engaging communication with their frontline staff. 

 

speakapSponsor/SpeakAp, provides white label social networking applications that enable private organizational communication. With expertise in providing companies with a means to support and engage their non-desk employees since 2011, Speakap has partnered with over 400 organizations, internationally, across various industries to deliver relevant and timely messages that support business growth and employee retention. The company has locations in New York, London, Amsterdam, Barcelona, Koln, and Brussels. 

Date: 25 June 2019
Time: 10-11 a.m. PDT / 1–2 p.m. EDT
Free to the public

Register Now

 

jeffraz_webDelving into the Art of Storytelling in the Business Environment

Presented by Jeff Raz

Sharing our personal stories can be a powerful way to illustrate a point, broaden perspectives, and foster connection and trust In the business environment. As communicators, we can artfully use stories for impact and meaning. Telling our stories can deliver unique benefits and rewards, but there can also be risks, pitfalls and limitations to keep in mind.

This webinar will examine the role, place and value of storytelling In the workplace, and offer a deeper under­standing of sharing, including the “why,” the “how”, the “when” and the “how much Is enough.” Participants will gain insights Into how to further develop and best utilize the art of storytelling to help express authenticity, strengthen connection and bonds, and contributing to a more positive work culture.

Presenter/Jeff Raz, is a global communication consultant, Cirque du Soleil star, actor, playwright, educator, author, arts leader and speaker/trainer. He has worked with many Fortune 500 companies, as well as executive education and MBA programs at Stanford, Haas, IMO and INSEAD. Raz brings his extensive performing and arts management experience to the corporate arena to help leaders and their teams strengthen their communication practices and build more enriching, posi­tive corporate cultures.

Date: 26 June 2019
Time: 10-11 a.m. PST / 1–2 p.m. EST
Free to IABC members (Log in to iabc.com for the registration link.)

 

jeffraz_webUnderstanding the Nuances of Cross-Cultural Interpersonal Communication in the Workplace

Presented by Jeff Raz

Drawing from Jeff Raz’s life’s work in connecting with people and audiences spanning many cultures, backgrounds and perspectives, this webinar will share insights into the nuances of reading cross-cultural cues, and learning how to stay attuned and nimble as a communicator in business interactions among people who think differently from you.

Participants will develop a deeper understanding and appreciation of the finer points of cross-cultural communication, with takeaways on how to respond and adjust in real time to:

  • Interpersonal exchanges.
  • How to navigate from awkward moments and potentially embarrassing miscommunication.
  • Golden opportunities that develop connection understanding.
  • And a bit of fun between people from divergent backgrounds.

Presenter/Jeff Raz, is a global communication consultant, Cirque du Soleil star, actor, playwright, educator, author, arts leader and speaker/trainer. He has worked with many Fortune 500 companies, as well as executive education and MBA programs at Stanford, Haas, IMO and INSEAD. Raz brings his extensive performing and arts management experience to the corporate arena to help leaders and their teams strengthen their communication practices and build more enriching, posi­tive corporate cultures.

Date: 12 September 2019
Time: 10-11 a.m. PST / 1–2 p.m. EST
Free to IABC members (Log in to iabc.com for the registration link.)

 

0-15How to Strengthen Your Company Culture Through Values-Driven Communication

Presented by Jonthan Hanwit

An organization’s culture is arguably its greatest asset. Culture attracts and retains top talent, rallies employees to find innovative solutions to problems, protects the company from outside threats, and is the key driver for pushing the organization forward.

This webinar explores the process of strengthening your company culture through meaningfully integrating the company’s values into engagement and communication efforts with employees. We will showcase the practical step-by-step process and highlight several of our favorite effective communication and engagement examples, and their outcomes.

Presenter/Jonathan Hanwitt, is the CEO and founder of thinkPARALLAX, along side strategist, Nathan Sanfacon. The team has played a strategic communication role with companies such as Southwest Airlines, International Paper, Edison International among others on an array of communication projects. Internally, they’ve helped organizations build culture and engagement and externally communicate organizations’ environmental and social impacts to engage customers and communities.

Date: 18 September 2019
Time: 9-10 a.m. PDT / 12–1 p.m. EDT
Free to IABC members (Log in to iabc.com for the registration link.)

 

Please check back regularly for new webinars.