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The Art of Social Media, with Guy Kawasaki

Social Media button on a keyboard with speech bubbleIn a recent on-demand webinar, Guy Kawasaki, chief evangelist at Canva and former chief evangelist of Apple, helps communicators demystify social media. He shares how social media can be a useful and powerful marketing tool, and provides tips for creating an engaged social following. Learn social media best practices that you can apply immediately, from selecting the right photo and tagline for your profile to effectively responding to negative comments.

Presenter / Guy Kawasaki / Formerly an adviser to the Motorola business unit of Google and chief evangelist of Apple, Guy now splits his time as chief evangelist of Canva (an online graphics-design service), trustee of the Wikimedia Foundation, and executive fellow at the Haas School of Business at U.C. Berkeley.

A prolific writer and engaging speaker, Guy travels the world to share his ideas through frequent speaking engagements and is the author of 13 books, including his most recent: The Art of the Start 2.0, The Art of Social Media and Enchantment.

 

Access the free on-demand webinar here.

Caroline Cornell

Caroline Cornell is associate editor for IABC’s content department.

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