The secret to becoming invaluable in the workplace: Be yourself

Sally Hogshead-245X240

Sally Hogshead

Looking to come across as more authentic and confident among your peers? The key, according to Sally Hogshead, author of the New York Times bestseller How the World Sees You and 2015 IABC World Conference keynote speaker, is to be more like yourself.

In this episode of CW Radio, Sally shares the importance of understanding your personality strengths and harnessing them to your advantage. To achieve just that, Sally created the Fascination Advantage assessment, which applies the principles of branding to personality assessment. Instead of revealing how you see the world, the results share how the world sees you, providing you with one of 49 personality archetypes based on your most effective forms of communication.

Listen to the interview here.

2 Responses to “The secret to becoming invaluable in the workplace: Be yourself”

  1. Kimberly Oliveira

    Hello – I am trying to use the promo code, but it’s saying it’s not valid? Thanks

    • jburnette-lemon

      Hi Kimberly – Unfortunately, that code has expired, but it looks like you can still take the assessment for free on their site. Hope that helps.


Leave a Reply to Kimberly Oliveira