Winners

Congratulations to our winners of the 2025 Gold Quill Awards!

For 55 years, the Gold Quill Awards have set the standard, raised the bar, improved lives, and built legacies that not only fulfilled and inspired professionals all over the world, but also delivered impact and grew the body of work in our profession.

View all winners below:

Celebrate the winners at World Conference 2025, 10 June, in Vancouver! Register here.

Visit Catalyst, IABC’s online content center, to view case study overviews of winning Gold Quill Award entries.

Need to order a duplicate award? Visit https://societyawards.com/iabc/.

2025 Gold Quill Awards Excellence And Merit Winners

Category 1: INTERNAL COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter

Engaging staff in a new brand identity for Burnet

Christine Elmer SCMP

Burnet Institute

 AU Australia (VIC)
Award of Merit
Application Name Winner Organization Country Chapter

Boral STAAR Employee magazine

 Boral Boral    
Building the Firm of the Future with the KPMG Global Growth Academy

KPMG International - KPMG Global Growth Academy

KPMG International

 CA Toronto

The Caliber Way Launch Communication

PartnerComm, Inc. and Caliber

 PartnerComm, Inc US Dallas

Employee Launch of Refreshed Membership Program and New App

Barbara Munro

Calgary Co-op

 CA Calgary

GISI Employee Ownership Campaign

Blue Communications and GISI

Blue Communications

 US New Jersey

Our People. Our Energy. Our Story.

Michael Pintabona

Jemena and Zinfra

 AU  

Unlocking Worlds Of Opportunity: Repositioning Euromonitor’s Brand For An Internal Audience

 Global Marketing Team, Euromonitor International

Euromonitor International

 GB  
Category 2: EMPLOYEE ENGAGEMENT
Award of Excellence
Application Name Winner Organization Country Chapter

Transformative Care, Inclusive World: Holland Bloorview 2030

Holland Bloorview Kids Rehabilitation Hospital

Holland Bloorview Kids Rehabilitation Hospital

 CA  
Award of Merit
Application Name Winner Organization Country Chapter

Omnicom Benefits with Friends campaign

PartnerComm, Inc. and Omnicom Group

PartnerComm, Inc.

 US Dallas

Building the Firm of the Future with the KPMG Global Growth Academy

 KPMG International - KPMG Global Growth Academy

KPMG International

 CA Toronto
Category 3: HUMAN RESOURCES AND BENEFITS COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter

GISI Employee Ownership Campaign

Blue Communications and GISI

Blue Communications

 US New Jersey
Award of Merit
Application Name Winner Organization Country Chapter

Harmonizing the Team Member Experience Through a Two-Year Change & Communication Strategy

Avolta and WTW Team

Avolta and WTW

 US  

Morgan Stanley 2025 Annual Enrollment Campaign

Morgan Stanley Benefits Communication Team

Morgan Stanley

 US  

Stanley Black & Decker Financial Education Campaign

PartnerComm, Inc. and Stanley Black & Decker

PartnerComm, Inc.

 US Dallas
Category 4: CHANGE COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter
Aecon WasteWalk Challenge

Aecon Corporate Communications & Marketing

Aecon Group Inc.

 CA Toronto

The Xcellerator Programme

Actuate, Game On Performance and MTN CXO

The Actuate Group (Pty) Ltd

ZA

 Africa
Award of Merit
Application Name Winner Organization Country Chapter

Connect! A virtual conference to help drive change

Mel Loy

Hey Mel! Communication & Training

 AU Queensland

Connecting Cultures: A Unified Approach to Change Communications across U.S. and Canadian Teams

LifeLabs & Quest Diagnostics

LifeLabs & Quest Diagnostics

 CA Toronto

Go! Cashless with KTA

Communications Team, Kansas Turnpike Authority

Kansas Turnpike Authority

 US Kansas City

Project Connect | EPR Implementation

Unity Health Toronto

Unity Health Toronto

 CA Toronto

Tackling bullying, sexual harassment and discrimination - changing workplace culture at Gold Fields

Charmane Russell

R&A Strategic Communications

 ZA Africa
Category 5: SAFETY COMMUNICATION
Award of Merit
Application Name Winner Organization Country Chapter

Parking Enforcement Officer Safety Campaign

Shannon Cartier

Toronto Police Service

 CA  

SaskPower Farm Safety Campaign 2024

Heather Johnson, CMP

SaskPower

 CA Regina

Your EV Deserves Better

Proof Strategies & Electrical Safety Authority

Proof Strategies & Electrical Safety Authority

 CA  
Category 6: LEADERSHIP COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter
Inspire and Engage: Siemens Energy Business Conference 2024 Leadership Communications

Carla Guest

Siemens Energy

 CA Toronto
Award of Merit
Application Name Winner Organization Country Chapter

Manager Minute E-newsletter

Interior Health

Interior Health

 CA BC
Category 7: MARKETING, ADVERTISING AND BRAND COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter
Don't be a Tosser! Natalia Giraldo, Catherine Khuat, Rupert Saville

NSW Environment Protection Authority

 AU  

It’s Finger Lickin’ KD

Zeno Group Canada + Kraft Heinz

Zeno Group Canada

 CA  

Love Your Lunch Day

Zeno Group Canada + Newell Brands Canada

Zeno Group Canada

 CA  

See My Name

Molson Coors, Rethink

Molson Coors, Rethink

 CA  

Stop Mr. Sprawl

Environmental Defence Canada & Principles (Toronto, Canada)

Environmental Defence Canada & Principles

 CA  

Turkey. Do It More Often

Zeno Group Canada + Turkey Farmers of Canada

Zeno Group Canada

 CA  

Whitby's 'Care Closer to Home' Campaign

Town of Whitby - Communications and Creative Services Team

Town of Whitby

 CA  

Your EV Deserves Better

Proof Strategies & Electrical Safety Authority

Proof Strategies & Electrical Safety Authority

 CA  
Award of Merit
Application Name Winner Organization Country Chapter

#NotJustMySkin Global Awareness Campaign

World Skin Health Coalition & Principles (Toronto, Canada)

World Skin Health Coalition & Principles

 CA  

Amdocs Employer Brand Launch - Live Amazing. Do Amazing.

Amdocs

Amdocs

 IL  

Blue Sky Network Rebrand and Repositioning

Maple Leaf Communications

Maple Leaf Communications

 CA Ottawa

Connecting Arts & Science students with study groups

Faculty of Arts & Science, University of Toronto

Faculty of Arts & Science, University of Toronto

 CA Toronto

Co-op Essentials

Chelsea Whiteside

Federated Co-operatives Limited

 CA Saskatoon

Future Pharmacy Recruitment Campaign

Office of Communications, Leslie Dan Faculty of Pharmacy, University of Toronto

University of Toronto, Leslie Dan Faculty of Pharmacy

 CA Toronto

Hello Canola

The National Canola Marketing Program

FleishmanHillard High Road

 CA  

Joy Sparks Here

Zeno Group Canada + Newell Brands Canada

Zeno Group Canada + Newell Brands Canada

 CA  

STAPLES Center to Crypto.com Arena: What 25 Years Reveal About the Future of Sports Venues

Stephanie Germain

PCL Construction

 US  
Category 8: CUSTOMER RELATIONS
  • N/A for 2024-2025
Category 9: MEDIA RELATIONS
Award of Merit
Application Name Winner Organization Country Chapter

Leveraging media to drive better retirement outcomes for Australia’s superannuation members.

ASIC Communications and Corporate Affairs team

Australian Securities and Investment Commission

 AU  

Nobel Prize awards ceremony

University of Toronto Communications

University of Toronto Communications

 CA Toronto
Category 10: COMMUNITY RELATIONS
Award of Merit
Application Name Winner Organization Country Chapter

Baslay Coffee: Brewing a Better Future for Filipino Mountain Farmers

Energy Development Corporation

Energy Development Corporation

 PH Philippines

Commemorative Art Commission

Windsor-Detroit Bridge Authority

Windsor-Detroit Bridge Authority

 CA Toronto
Navigating the Future: Tech Horizons’ Role in Community and Technological Advancement WatSPEED, University of Waterloo WatSPEED, University of Waterloo CA Waterloo
Category 11: GOVERNMENT RELATIONS AND PUBLIC AFFAIRS
Award of Excellence
Application Name Winner Organization Country Chapter

Whitby's 'Care Closer to Home' Campaign

Town of Whitby - Communications and Creative Services Team

Town of Whitby

 CA  
Category 12: PUBLIC SECTOR/GOVERNMENTAL COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter
Financial Hardship Report, Industry and Consumer Awareness Campaign

ASIC Communications and Corporate Affairs team

Australian Securities and Investment Commission

 AU  

Whitby's 'Care Closer to Home' Campaign

Town of Whitby - Communications and Creative Services Team

Town of Whitby

 CA  
Award of Merit
Application Name Winner Organization Country Chapter

Consent Can’t Wait

Australian Government Department of Social Services

Australian Government Department of Social Services

 AU Canberra

Feeder Main Water Crisis

Joni Delaurier, Thalia McRae, Crisis Communications Team

The City of Calgary

 CA Calgary

Go! Cashless with KTA

Communications Team, Kansas Turnpike Authority

Kansas Turnpike Authority

 US Kansas City
Category 13: FINANCIAL COMMUNICATION AND INVESTOR RELATIONS
  • N/A for 2024-2025
Category 14: ISSUES MANAGEMENT AND CRISIS COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter

Whitby's 'Care Closer to Home' Campaign

Town of Whitby - Communications and Creative Services Team

Town of Whitby

 CA  
Award of Merit
Application Name Winner Organization Country Chapter

Edmonton for Everyone

Jenny Adams, Vy Nguyen, Brandi Thorne

The Adams Agency

 CA Edmonton
Category 15: CORPORATE SOCIAL RESPONSIBILITY
Award of Excellence
Application Name Winner Organization Country Chapter

ONEOK’s United Way Campaign: “We give as ONE.”

PartnerComm, Inc. and ONEOK

PartnerComm, Inc.

 US Dallas
Award of Merit
Application Name Winner Organization Country Chapter

Support responsibly

Andreja Lenart, Alan Šćuric, Niko Kušar, Jure Tovrljan, Eva Šterk

Pristop d.o.o., Telekom Slovenije d.d.

 SI  
Category 16: NONPROFIT SECTOR COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter

#NotJustMySkin Global Awareness Campaign

World Skin Health Coalition & Principles (Toronto, Canada)

World Skin Health Coalition & Principles

 CA  

2024 Archbishop’s Campaign

Catholic Archdiocese of Melbourne - Communications Office

Catholic Archdiocese of Melbourne

 AU Australia (VIC)

Chain of Empowerment: Trauma-Informed Communications for Survivor-Centered Storytelling

ChangeMakers

ChangeMakers

 CA  

Combating Digital Poverty

The Smith Family

The Smith Family

 AU Australia (NSW)

Locked Out Campaign

ChangeMakers

ChangeMakers

 CA  

Our Lungs Make Our Lives

Lung Health Foundation and Edelman Canada

Lung Health Foundation and Edelman Canada

 CA Toronto

Stop Mr. Sprawl

Environmental Defence Canada & Principles (Toronto, Canada)

Environmental Defence Canada & Principles

 CA  
Award of Merit
Application Name Winner Organization Country Chapter

2024 Without Limits Advocacy Campaign

Phoebe Dey, SCMP

Cystic Fibrosis Canada

 CA Edmonton

Breast Cancer Care WA Influencer Campaign

 Purple Purple AU  
Category 17: DIVERSITY, EQUITY AND INCLUSION
  • N/A for 2024-2025
Category 18: MULTICULTURAL COMMUNICATION
  • N/A for 2024-2025
Category 19: CLIMATE CHANGE AND SUSTAINABILITY COMMUNICATION
Award of Merit
Application Name     Winner Organization Country Chapter

GREEN GAMES - ALLIANZ AUSTRALIA

Green Games Allianz Australia

ALLIANZ AUSTRALIA

 AU  
Category 20: COMMUNICATION RESEARCH
  • N/A for 2024-2025
Category 21: COMMUNICATION TRAINING AND EDUCATION
Award of Excellence
Application Name Winner Organization Country Chapter

SCM1: Strategic Planning And Outcomes

Sia Papageorgiou FRSA, FCSCE, SCMP and Adrian Cropley OAM, FRSA, IABC Fellow, SCMP

Centre for Strategic Communication Excellence

 AU Australia (VIC)

SCM2: Tangible Influence and Impact

Sia Papageorgiou FRSA, FCSCE, SCMP and Adrian Cropley OAM, FRSA, IABC Fellow, SCMP

Centre for Strategic Communication Excellence

 AU Australia (VIC)
Award of Merit
Application Name Winner Organization Country Chapter

York Region Corporate Media and Spokesperson Training

The Regional Municipality of York

The Regional Municipality of York

 CA Toronto
Category 22: SPECIAL AND EXPERIENTIAL EVENTS
Award of Excellence
Application Name Winner Organization Country Chapter

UFS Women's Breakfast

UFS Human Resources: Organisational Development

University of the Free State

 ZA South Africa
Award of Merit
Application Name Winner Organization Country Chapter

Girls Take Flight at Billy Bishop Toronto City Airport

PortsToronto

PortsToronto

 CA Toronto

UBC Okanagan Debates

University Relations

UBC Okanagan

 CA BC

U of T Campaign Milestone Event

University of Toronto Brand Hub

University of Toronto

 CA Toronto

UTM All-Nation's Powwow

University of Toronto Communications

University of Toronto Communications

 CA Toronto

Welcoming ATM

NLB d.d.

NLB d.d.

 SI  
Category 23: DIGITAL COMMUNICATION
Award of Excellence
Application Name Winner Organization Country Chapter

Calgary Foothills Primary Care Network Public Website Redesign

Communications Team - Calgary Foothills Primary Care Network

Calgary Foothills Primary Care Network

 CA Calgary

Launching Unity Health’s new electronic patient record (EPR) system

Unity Health Toronto

Unity Health Toronto

 CA Toronto

Morgan Stanley 2025 Annual Enrollment Website

PartnerComm, Inc. and Morgan Stanley

PartnerComm, Inc.

 US Dallas

Omnicom Benefits with Friends campaign

PartnerComm, Inc. and Omnicom

PartnerComm, Inc.

 US Dallas
Award of Merit
Application Name Winner Organization Country Chapter

Element experience project

 Group Employee Digital Communications Team

Rio Tinto

 GB  

Future Students site

University of Toronto Communications

University of Toronto Communications

 CA Toronto

Sanofi All Well U.S. Portal

Gallagher

Gallagher

 US  
Category 24: AUDIO/VISUAL
Award of Excellence
Application Name Winner Organization Country Chapter

Omnicom Benefits with Friends campaign

PartnerComm, Inc. and Omnicom Group

PartnerComm, Inc.

 US Dallas

Our Lungs Make Our Lives

Lung Health Foundation and Edelman Canada

Lung Health Foundation

 CA Toronto

Rare Connections in NMOSD

Alexion, AstraZeneca Rare Disease

Alexion, AstraZeneca Rare Disease

 US  
Award of Merit
Application Name Winner Organization Country Chapter

Grand Insurance Designs

Intermediated Insurance Australia Employee Communication Team

 IAG AU  

Limitless

WJE Communications & Marketing Team

Wiss, Janney, Elstner Associates (WJE)

 US Chicago

Of Purpose and Success: Serving Inspiration through Messages of Gratitude

Megaworld Foundation, Inc.

Megaworld Foundation, Inc.

 PH  

UTM La Cloche video

University of Toronto Communications

University of Toronto Communications

 CA Toronto
Category 25: SOCIAL MEDIA
Award of Merit
Application Name Winner Organization Country Chapter

City of Calgary Parks Social Media

Anna Blaxley

City of Calgary

 CA  
Category 26: PUBLICATIONS
Award of Excellence
Application Name Winner Organization Country Chapter

BCDA 2023 Annual Report: One Clark

Bases Conversion and Development Authority

Bases Conversion and Development Authority

 PH  

Billy Bishop Toronto City Airport 2023 ESG Report

PortsToronto

PortsToronto

 CA Toronto

ONEOK 2023-2024 Corporate Sustainability Report

Annell Morrow, Susan Sherwood, Megan Patterson, Megan Washbourne

ONEOK, Inc.

 US Tulsa

The DiabetesToday Magazine

PRMR Inc. Pamala Proverbs, PhD, ABC, APR,

PRMR Inc.

 BB Barbados
Award of Merit
Application Name Winner Organization Country Chapter

Our Journey: Success Stories of Hope and Resilience

Megaworld Foundation, Inc.

Megaworld Foundation, Inc.

 PH  

University of Toronto Magazine, Autumn 2024 issue

University of Toronto Communications

University of Toronto Communications

 CA Toronto

Women and Children's Health Research Institute 2023-2024 Annual Report

WCHRI Communications: Yolanda Poffenroth, Katrina Grey, Breanne Sampson

Women and Children's Health Research Institute

 CA Edmonton
Category 27: WRITING
Award of Excellence
Application Name Winner Organization Country Chapter

Omnicom Benefits with Friends campaign

PartnerComm, Inc. and Omnicom Group

PartnerComm, Inc.

 US Dallas
Award of Merit
Application Name Winner Organization Country Chapter

Genuine Parts Company (GPC) The Power of Wellbeing Campaign

GPC and Gallagher Communications

Gallagher Communications

 US  

JOM: The Magazine, "Melting Before Our Eyes:  A Materials Art Mystery"

The Minerals, Metals & Materials Society: Kaitlin Calva, David Rasel, Cheryl Geier, and Kelly Zappas

The Minerals, Metals & Materials Society

 US  

Never Stand Alone

Eugene S. Acevedo and Media Wise Communications, Inc./ Muse Books

Media Wise Communications, Inc. / Muse Books

 PH Philippines

Project Pursuit Support: Spotlighting PCL’s Water Infrastructure Construction Expertise

Hannah Hargrove

PCL Construction Enterprises, Inc.

 US  
Category 28: CREATIVE DESIGN
  • N/A for 2024-2025
Category 29: STRATEGIC ARTIFICIAL INTELLIGENCE
  • N/A for 2024-2025

Best of the Best

2025 "Best of the Best" Award Winners

Recommended by evaluators and reviewed by the Gold Quill Awards Committee, the Best of the Best winners represent the very best entries seen across the globe. 

Category 1: Internal Communication
Engaging staff in a new brand identity for Burnet
Christine Elmer SCMP

Category 2: Employee Engagement
Transformative Care, Inclusive World: Holland Bloorview 2030
Communications and Public Engagement and Strategy Team, Holland Bloorview Kids Rehabilitation Hospital

Category 3: Human Resources and Benefits Communication
GISI Employee Ownership Campaign
Blue Communications and GISI

Category 6: Leadership Communication
Manager Minute E-newsletter
Internal Communications Team, Interior Health

Category 7: Marketing, Advertising and Brand Communication
Turkey. Do It More Often
Zeno Group Canada + Turkey Farmers of Canada

Category 12: Public Sector/Governmental Communication
Whitby's 'Care Closer to Home' Campaign
Communications and Creative Services Team, Town of Whitby

Category 14: Issues Management and Crisis Communication
Edmonton for Everyone
Jenny Adams, Vy Nguyen, Brandi Thorne

Category 16: Nonprofit Sector Communication
2024 Archbishop’s Campaign
Andrea Cano-Botero, Lucy Davison, Dino Dimar, Kallista Kim, Monika Lancucki (ABC), Jeremy Yuen

Category 19: Climate Change and Sustainability Communication
GREEN GAMES - ALLIANZ AUSTRALIA
2025 Allianz Australia Green Games

Category 21: Communication Training and Education
SCM1: Strategic Planning And Outcomes
Sia Papageorgiou FRSA, FCSCE, SCMP and Adrian Cropley OAM, FRSA, IABC Fellow, SCMP

Category 22: Special And Experiential Events
Girls Take Flight at Billy Bishop Toronto City Airport
Deborah Wilson, Jessica Pellerin, Chloe Cross

Category 23: Digital Communication
Calgary Foothills Primary Care Network Public Website Redesign
Communications Team, Calgary Foothills Primary Care Network

Category 24: Audio/Visual
We Got The M-PWR Music Video
Kevin Liebenberg, Gary Segal, Cornelia van Heerden

Category 25: Publications
Women and Children's Health Research Institute 2023-2024 Annual Report
WCHRI Communications: Yolanda Poffenroth, Katrina Grey, Breanne Sampson

Category 26: Writing
Omnicom Benefits with Friends campaign
PartnerComm, Inc. and Omnicom Group

 

2025 "Agency/Team of the Year" Award Winners

The “Agency/Team of the Year” awards highlight the highest-scored entries in the program submitted by an agency or organization. The awards are evaluated based on the number of winning submissions from a particular entrant.

Boutique Agency of the Year: Presented to an outstanding agency with five or fewer employees.
Centre for Strategic Communication Excellence

Small Agency of the Year: Presented to an outstanding agency with 6-20 employees.
Principles (Canada)

Mid-Size Agency of the Year: Presented to an outstanding agency with 21–50 employees.
Zeno Group Canada

Large Agency of the Year: Presented to an outstanding agency with 51 or more employees.
Edelman Canada

Corporate Communication Department of the Year
ONEOK, Inc.

Not-for-Profit Communication Department of the Year
Town of Whitby

 

2025 Special Award Winners

Jake Whitmer Award
Burnet Institute

Business Issue Award
R&A Strategic Communications