In Under 10: What’s Really Holding Communicators Back?
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In this episode of PodCatalyst, we bring you another “In Under 10” conversation from the ground at IABC World Conference 2025 in Vancouver.
Sia Papageorgiou, managing partner at the Centre for Strategic Communication Excellence (CSCE), joins guest host Dawn De La Torre to talk about findings from the 2025 CSCE Professional Development Survey. The research reveals a clear gap between how communicators rate their own skills and how their managers see their performance.
Sia explains why this disconnect happens, what it means for teams, and how to close the gap with better feedback, clearer expectations, and more effective development opportunities. She also shares free resources and highlights core skills communicators need to sharpen now, including planning, measurement, leadership, and change communication.
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