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Home Events and EducationEvents CalendarDetails
Master Class Series: Using AI to Boost Your Thought Leadership With Rhea Wessel

Master Class Series: Using AI to Boost Your Thought Leadership With Rhea Wessel

2 - 16 April | 10:00 AM
Virtual

Are you a business communicator struggling to translate your company’s expertise into impactful thought-leadership content? Do you find yourself wrestling with blank-page syndrome, stuck in endless revision loops, or spending hours trying to make your subject-matter experts’ ideas shine? You’re not alone.

This IABC Master Class, is designed to help you overcome these barriers and transform your thought-leadership content. Led by Rhea Wessel, founder of the Institute for Thought Leadership, this three-part course will show you how to wield AI tools not just as shortcuts, but as genuine partners in the creative process, with tools that can dramatically improve the way you conduct research, generate ideas, and turn insights into publishable pieces.

Dates: 

  • 2 April | 10-11:30 a.m.
  • 9 April | 10-11:30 a.m.
  • 16 April | 10-11:30 a.m.

Why You Need This Course 

AI isn’t here to replace writers. It’s here to help you write smarter, faster, and more strategically. Imagine being able to consistently produce fresh, thought-provoking articles that resonate with your audience and elevate your brand, without compromising quality. Whether you’re looking to enhance your own writing or get better results out of your subject-matter experts, this Master Class will equip you with the strategies you need to succeed.

Who Should Attend? 

This course is perfect for communications professionals, content strategists, and anyone responsible for thought-leadership content who wants to break through creative blocks and get better results out of their time and resources.

Ready to take your thought leadership to the next level? Register now and unlock the power of AI to transform your communication strategy and elevate your brand!

Please note that all events are listed in Central Standard Time/Central Daylight Time (CT) unless otherwise noted.

ADD TO CALENDAR Register

Speakers

Rhea Wessell
Rhea Wessell

Rhea Wessel is the founder and head of the Institute for Thought Leadership. A former finance and tech journalist, Rhea now focuses on helping individuals and companies identify their thought leadership niche, articulate story ideas around that niche, and tell better stories. She has worked as a journalist for the Wall Street Journal, The New York Times, and CFA Magazine, and as a story coach for companies such as Accenture, Roland Berger, Allianz Global Investors, BASF, and Siemens. Rhea is a graduate of Columbia University and the author of the book "Write Like a Thought Leader", which outlines her systematic approach to transforming subject-matter expertise into thought leadership content.

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