M&A communication planning is an essential element of an IR program. In this article from CW Bulletin, Karen Vahouny discusses the need for an integrated approach to communication during a potential merger or acquisition. Developing an integrated strategy is especially important for companies with investor relations departments that operate separately from corporate communications.

Social media provide an optimal way for public companies to be transparent, interact with investors and add color to their organization’s stories. In this CW Radio interview, Jeff Corbin outlines the tremendous benefits social media bring to investor relations communication. Drawing on examples from Dell, Pfizer and Corning, Corbin looks at how social media offer communicators the chance to go beyond the numbers and actively engage with investors.

What does the British Institute of Innkeeping’s Bar Operator of the Year Award have to do with communication? The recent controversy over the award illustrates the difficulties large companies have in managing social media and the advantages this medium offers smaller organizations.

In this CW article, Shel Holtz explains why every organization needs to start thinking like a publisher and how producing curated collections of content can make any company a media company.

Peet's Passions is a beautiful book that communicates Peet's Coffee & Tea's new set of corporate values and provides ways to engage the company's employees. Peet's Passions is the most comprehensive internal branding and communication program ever developed at the company, and because of its historic photographs, is a tangible piece of Peet's history and culture.