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Investor relations strategy needs to consider mergers and acquisitions
Investor relations strategy needs to consider mergers and acquisitions
M&A communication planning is an essential element of an IR program. In this article from CW Bulletin, Karen Vahouny discusses the need for an integrated approach to communication during a potential merger or acquisition. Developing an integrated strategy is especially important for companies with investor relations departments that operate separately from corporate communications.
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Social media provide new opportunities for IR communication
Social media provide new opportunities for IR communication
Social media provide an optimal way for public companies to be transparent, interact with investors and add color to their organization’s stories. In this CW Radio interview, Jeff Corbin outlines the tremendous benefits social media bring to investor relations communication. Drawing on examples from Dell, Pfizer and Corning, Corbin looks at how social media offer communicators the chance to go beyond the numbers and actively engage with investors.
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Social media--opportunity or headache?
Social media--opportunity or headache?
What does the British Institute of Innkeeping’s Bar Operator of the Year Award have to do with communication? The recent controversy over the award illustrates the difficulties large companies have in managing social media and the advantages this medium offers smaller organizations.
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A matter of substance
A matter of substance
In this CW article, Shel Holtz explains why every organization needs to start thinking like a publisher and how producing curated collections of content can make any company a media company.
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Peet's Passions: Values launch
Peet's Passions: Values launch
Peet's Passions is a beautiful book that communicates Peet's Coffee & Tea's new set of corporate values and provides ways to engage the company's employees. Peet's Passions is the most comprehensive internal branding and communication program ever developed at the company, and because of its historic photographs, is a tangible piece of Peet's history and culture.
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Community
The snowball method works for writing assignments, tooAn individual accumulates a consderable amount of debt, spread out among a handful of credit card accounts. Credit counselors often tell such an individual to just focus on paying off the account with the lowest balance.
Completely eliminating that balance brings a sense of accomplishment to what otherwise might seem like an overwhelming endeavor.
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A fabulous new book for speechwritersI’ve just had the distinct pleasure of reading Fletcher Dean’s new book, 10 Steps to Writing a Vital Speech. All I can say is “Wow!” Actually, I can say a lot more; let me begin.
Dean’s book successfully combines excellent advice, practical tips and real-life examples of the best in speechwriting.
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Study reveals only 10 percent of U.K. businesses measure their social media ROIA new study by EPiServer reveals that only 10 percent of U.K. businesses measure their social media ROI. At the same time, more than half of these businesses indicated they have increased their investment in social media over the past year. more...
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