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IABC Consultants SIG: Community Roundtable: What's Working Now - Client Growth Strategies from the Field

IABC Consultants SIG: Community Roundtable: What's Working Now - Client Growth Strategies from the Field

26 - February | 11:00 AM
Virtual

Many of us are looking at Q1 and wondering where the next project is coming from. These are challenging times, and it's exactly when we need each other most.

Join fellow consultants for a practical peer exchange focused on what's actually working right now to land clients and keep them engaged. This is a bring-what-you-know, learn-what-you-need kind of session.

Come prepared to share at least one tactic that's working for you—whether it's how you're generating leads, converting prospects, expanding existing client relationships, or keeping projects flowing. And come ready to learn from others who are navigating the same reality.

Together we'll:

  • Share successful client acquisition tactics. What's generating real leads for you? What approaches are worth the effort?
  • Exchange retention and expansion strategies. How are you keeping clients engaged and growing existing relationships?
  • Explore what's opening up. Where are consultants finding opportunities in this market?

This works when everyone contributes. Your recent win, your referral approach, your outreach method—whatever is moving the needle for you will help someone else in the room.

 

About IABC’s Consultants SIG

The IABC Consultants shared interest group provides a space for communication consultants to develop business connections, exchange ideas with their peers, and advance their careers through collaborative learning. We serve as a trusted resource where members can find real-time support, thoughtful conversations and valuable partnerships that enhance the services they deliver to clients.

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Speakers

Priya Shah
Priya Shah

Priya Shah has spent over 15 years leading integrated marketing communication strategies and high-impact programs for the B2B, consumer, and nonprofit sectors, both at communications agencies and in global, matrixed environments. With her experience working with corporate and startup clients, she founded ShahSquared Consulting to leverage brand messaging and social media strategies, helping businesses drive success. 

Passionate about using a people-first approach, Priya created the ShahSquared™ Communications Model (SCM)—a proprietary five-stage framework designed to strengthen brands, empower teams, and make a significant impact by leveraging social media. Her method combines engaging storytelling with data-driven insights to promote authentic connections across the digital landscape. Outside work, Priya enjoys hosting dinner parties with wine tastings and adventures with her husband, son, and Schweenie (Shih Tzu/Dachshund), Basile.

Dominique Blain
Dominique Blain

Dominique Blain is the founder and creative lead of Bien dit, a bilingual boutique communications agency known for its practical and creative solutions. “Bien dit” is French for “well said.”

A compulsive polymath, Dominique has diverse experience in fields from mathematics to Pilates and aviation to journalism, notably with the Globe and Mail and Montreal Gazette. In communications, she is known as a forcing function for clarity, accuracy and inclusivity. Previously focused on internal communications, social media and editorial leadership for nonprofit organizations, tech startups and global corporations, she now heads her Montreal-based agency. Bien dit collaborates with clients of all sizes, from startups to behemoths including Ubisoft studios and ServiceNow, providing strategic communication, creative content, subject matter expert coaching and more. Outside of work, Dominique finds life and comms lessons in her hobbies as an amateur painter and organic gardener.

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International Association of Business Communicators

330 N Wabash Avenue, Suite 2000
Chicago, IL 60611 USA
Tel: +1 312.321.6868
Email: member_relations@iabc.com

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