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Home Events and EducationEvents CalendarDetails
Master Class Series: Advanced Digital Acumen for Business Communicators

Master Class Series: Advanced Digital Acumen for Business Communicators

17 - 31 July | 11:00 AM
Virtual

This 3-part advanced webinar series, is led by Dr. Lilian Ajayi-Ore, Ed.D, Lecturer and Research Scholar at Columbia University. An award-winning Chief Learning Officer, Data Scientist, and Marketing Executive with over 17 years of experience, Dr. Ajayi-Ore has collaborated with Fortune 100 and 500 companies, driving business growth through innovative digital strategies. In this interactive series, she will guide participants through cutting-edge digital communication techniques, audience engagement strategies, organizational digital transformation, and sophisticated performance measurement tools. Central to the course are The Hawke Method and Uses and Gratifications Theory (UGT), both of which will be integrated with broader concepts in digital strategy and transformation to create a well-rounded learning experience. Upon completion, participants will earn a certificate and leave with actionable insights for immediate implementation.

Presenter: Dr. Lilian Ajayi-Ore

Dates:                                                                                              

  • 17 July| 11 a.m. - 12 p.m. CT | Mastering Digital Strategy and Innovation
  • 24 July | 11 a.m. - 12 p.m. CT | Data-Driven Digital Communication and Audience Insights
  • 31 July | 11 a.m. - 12 p.m. CT | Digital Transformation and Permormance Measurement Excellence

Who Should Attend?
This course is perfect for for seasoned professionals aiming to excel in digital communication.

With expert guidance from Dr. Lilian Ajayi-Ore, Ed.D, you’ll leave each session armed with new skills, fresh ideas, and a clear pathway to producing actionable insights for immediate implementation.

Ready to take your thought leadership to the next level? Register now and unlock the power to drive business growth through innovative digital strategies!

ADD TO CALENDAR Register
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International Association of Business Communicators

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