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Home Events and EducationEvents CalendarDetails
How your brand story can advance your communication career - IABC Colorado

How your brand story can advance your communication career - IABC Colorado

4 - 4 March | 1:00 PM
Virtual

Join us to pause, reflect, and start crafting a personal brand story that clearly communicates your value and supports your career.

As a busy communication professional, you spend your working life shaping stories. When was the last time you prioritised your own story?

Why does it matter? Publications such as Forbes are calling 2026 ‘The year of the personal brand.’ At the same time our profession is evolving faster than ever. There has never been a more important time to confidently articulate what you do, the value you deliver and where you want to go next.

ADD TO CALENDAR Register

Speakers

Lucy Eckley
Lucy Eckley Director, The Leading Story

A communication leader with more than 20 years’ experience, Lucy Eckley runs The Leading Story, a consultancy specialising in communication strategy and storytelling. Lucy works with leaders to drive successful global change through narrative and story. She also supports communication professionals to build a compelling brand story so they can grow their credibility and advance their career.

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International Association of Business Communicators

330 N Wabash Avenue, Suite 2000
Chicago, IL 60611 USA
Tel: +1 312.321.6868
Email: member_relations@iabc.com

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