Infographic: Your Guide To Building an Award-Winning Comms Strategy
- | [EasyDNNnews:IfExists:EventAllDay]All Day[EasyDNNnews:EndIf:EventAllDay][EasyDNNnews:IfNotExists:EventAllDay][EasyDNNnews:EndIf:EventAllDay]
Strategy — the word is everywhere, but what does it look like in practice? Based on an interview featuring Mirko Petricevic, CMP, and Therésa Lee, SCMP, published previously on Catalyst, this infographic serves as a quick guide for creating a solid comms strategy, including using the IABC Gold Quill Workplan to set you up for success.
Related Reading
“What Is Strategy, Really? Lessons From Award-Winning Communications Planning,” by Dawn De La Torre, featuring Therésa Lee, SCMP, Mirko Petricevic, CMP