AI for Communication Professionals Master Class

About the Presenter

Alex Sévigny, APR

Writer, Teacher, Speaker

Alex Sevigny headshot

Dr. Alex Sévigny, APR, is a professor of communications management at McMaster University, where he served as director of the prestigious master of communications management (MCM) program for nine years. He is an expert in artificial intelligence and its impact on the practice of professional communication. He teaches a course on data science, analytics and artificial intelligence for communications managers in the MCM program. He is just finishing a book on artificial intelligence and its impact on the practice, co-authored with Martin Waxman, APR, which will be released in 2024. Dr. Sévigny runs the Communications Management Research Lab at McMaster University. He has been an active consultant in communications management for the last 20 years, working with organizations and individuals at the highest levels of Canadian politics, government, and across the private and not-for-profit sectors.